About Us


We are a small family business based in the UK, and pride ourselves on our friendly and personal customer service.

We are growing all the time, and currently have over 3000 character products on the site.


We believe we supply the largest selection of children's character products, and we're sure you will find everything you need to make your business a success.

Our range is continually expanding, and we are constantly updating the website with new products, and working hard to bring you the best prices.

We ourselves retailed for 12 years prior to launching our wholesale company, so we understand more than anyone what it's like to be on your side.

We supply a range of small retail shops, larger retail shops, and online shops.

Getting to know our customers is very important to us. We want to help you build a successful business, which is why we're always updating the site and looking for new products. 

We work very hard packing orders daily, and we spend longer than we should in doing so! We want to pack orders with care, to make sure you receive the orders in perfect condition.

We are incredibly proud to supply and work with the very best UK licensed merchandise, and we are fiercely proud not to import any cheap unofficial products. They may carry the 'Disney' label (as an example) but it doesn't mean that they are official. When selling children's products, it is imperative that you are buying only official licensed products, because the fake imports are not only poor quality, but also dangerous and not something you want on your conscience. Wholesalers that are selling cheaper products, are cheap for a reason.



We're only an email away if you have any questions: sales@kidscharacterstore.co.uk